This bit of construction prevented onlookers from getting a view of the boats from outside the attraction. Cast members walled off the part of the ride that opened to the outdoors. The first of them was to kill a unique element of Maelstrom. The first step was choosing what could stay and what could go. The Maelstrom land didn’t offer many good options for expansion.
The primary challenge with Frozen Ever After was overcoming its limited space.
Maelstrom ride youtube license#
While the Frozen license guaranteed instant popularity for the new ride, the conversion process came with its own difficulties. The Experience: Preventing the Maelstrom The Trick: Killing two elements of the old attraction WARNING: This article will include spoilers about ride elements. Let’s take this opportunity to go Behind the Ride to identify all the tricks of the trade Imagineers employed on their latest signature ride. It’s also considered the first step toward reimagining the entire World Showcase for the 21st century. It was a business strategy, yes, but it also was a clever attempt to reinvigorate the World Showcase with a new attraction, something the company hadn't done since 2007 with the Gran Fiesta Tour Starring The Three Caballeros.įrozen Ever After is a bold new usage of the same space at the Norway Pavilion. Disney was killing an iconic part of Epcot’s World Showcase in favor of the flavor of the month, a decision they’ve since repeated with Guardians of the Galaxy. In the wake of Disney’s announcement to close Maelstrom forever, fans of the ride commiserated as they expressed horror about the decision. Once Frozen became a global box office sensation, Maelstrom’s fate was sealed, even though it had done nothing wrong. It didn’t feature either Elsa or Anna, the royal princesses of fictitious Arendelle, a place eerily similar in look and tone to Norway. Sadly, it had one design flaw it couldn’t overcome. This wonderful attraction dutifully entertained guests for more than 25 years. The most famous recent example of this resides at the space once used for Maelstrom in the Norway Pavilion.
On occasion, 21st century Imagineers must rebuild and repurpose existing rides and building spaces to craft original concepts.
Today’s Imagineers face a challenge that the first generation of attraction architects couldn’t imagine, though. They’ve proven this since the early days, back when the idea of the Happiest Place on Earth was simply a thought bubble in Uncle Walt’s head. Disney Imagineers are always up for a challenge.
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